Back to the Friend Zone

Back to the Friend Zone is a Burning Man theme camp built around one of the oldest human experiences — falling headfirst into friendship. A camp for people who know that the best connections on the playa are the ones with no agenda attached.

This is their sticker for Burning Man 2025. Designed by Rory Kalmar, it leans fully into the camp's sense of humor — a pop culture parody so perfectly executed it earns a double-take. Exactly the energy of a camp that doesn't take romance seriously but takes friendship very seriously indeed.