BRC Kampgrounds
Year: 2004
Theme: Vault of Heaven
Contributor: Michael Tucker
Details:
KOA Kampgrounds — America's most recognizable chain of roadside camping — has a very specific visual identity: the logo, the yellow wagons, the cheerful K where a C should be. BRC Kampgrounds takes that branding and drops it into the most unconventional temporary city on earth. The joke lands hard if you know KOA, and it lands even harder if you've ever pulled into Black Rock City and thought: this is nothing like any campground I have ever visited.
Burning Man 2004's theme was Vault of Heaven. Celestial, cosmic, infinite. And somewhere in that vast temporary city, someone set up a Kampground. The sticker exists as evidence.
